How to continue selling after the end of the year festivities?

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And after the end of the year is over? How can I continue with sales after this period?

We talk a lot about strategies to boost sales around Christmas and New Year, but what about after this period is over, how can we avoid a sudden drop in sales?

One of the main difficulties faced by entrepreneurs in the retail sector is instagram database knowing how to “boost” sales at the beginning of the year . And it is precisely because we constantly receive questions like the ones above that we decided to produce an article.

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HOW TO SELL MORE AT THE BEGINNING OF THE YEAR?
If you've made it this far, you probably share the same doubts about how to avoid stagnation at the beginning of the year and have a good sales period, right?

With this in mind, we have put together some important tips to put into practice from now on:

1. TAKE ADVANTAGE OF THE EXCHANGE TO SELL AGAIN:
During the end of the year, due to the festive dates, many people exchange gifts. We hope that this sales period has been beneficial to you. But the advantage of this is that there is a lot of exchange during this period, mainly due to the size of clothing and shoe stores. However, what you may not have considered is that this is beneficial to you.

During the gift exchange, the person may get to know your store and become interested in new products. Use strategic thinking and offer products that may match what the person was exchanging. Therefore, keep in mind that this is an excellent opportunity to make a new sale.

To learn more about the subject, it's worth checking out our article on exchanges and returns here .

Watch this video and see exclusive tips from the Meu Crediário team on our YouTube channel
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2. DEMONSTRATE YOUR COMMITMENT TO YOUR CUSTOMERS:
We always talk about the importance of good customer service to build customer loyalty. However, your commitment to the people who buy from your store can go further.

After-sales service, for example, is a way to strengthen ties and show that you genuinely care about the satisfaction of customers who buy from you. Therefore, it is a good idea to come up with strategies to contact customers after the holidays to find out if everything went well with the product or even the gift. This shows that you care and also makes the person remember your store.

3. ASSEMBLE SPECIAL KITS:
Many retailers only think of the most obvious thing, which is to offer discounts on products that were not sold at the end of the year. However, there are other ways to stimulate sales during this period. The tip is to put together kits with your products.

Kits are an excellent way to increase your average sales ticket and encourage customers to buy more than one product from your store.

4. OFFER DISCOUNTS:
Yes, none of this means that discounts are no longer an important point in early-year sales. To get things moving and start the year off on the right foot, invest in promotions and discounts for your consumers.

This strategy helps to increase sales during this period. Not to mention that many people purposely wait for the festive season to pass before going shopping. Despite losing a little profit margin, the increase in sales volume can be worth it.