Another important concept when it
Posted: Sun Dec 22, 2024 8:34 am
implement new strategies and use advanced tools such as the SMS system . However, the last page in the history of marketing has not yet been written . The industry is constantly developing, now, among other things, in the context of new opportunities related to artificial intelligence.
Basic Marketing Principles You Need to Know
How to start your marketing adventure ? There are taiwan cell phone number already many thick academic tomes written about this industry, so it is impossible to gather all the necessary knowledge in one article. However, there are some basic marketing principles that help you better understand this field and will be especially useful for beginners.
For example, Philip Kotler, often called the “father of modern marketing,” is a proponent of the concept of customer centricity. This means that marketing should focus on understanding and satisfying customer needs (in this regard, relationship marketing , focused on strengthening bonds with a selected target group, plays a large role).
comes to marketing fundamentals is differentiation (and also positioning), which is crucial in today's crowded market. Jack Trout, one of the fathers of this concept, emphasized the importance of distinguishing your brand through unique features and values. What differentiates your brand from the competition? A good marketer should be able to answer this question without any problem.
What is marketing ? Contrary to appearances, it is difficult to answer this question unequivocally. There are many definitions of marketing and they can differ significantly. The American Marketing Association presents this issue differently, Philip Kotler differently, and dozens of other organizations and leading figures in the industry still differently.
The simplest way to say it is the process of identifying, understanding and satisfying the needs of the customer in order to create specific value for them, which translates into long-term loyalty and, consequently, profitability of the company. This can be done in various ways, such as recommendation marketing , relationship marketing and many others.
When asking for a definition of what marketing is , one must bear in mind that although the concepts are different, the ultimate goal is one: strengthening the brand's position in the market by influencing consumers' purchasing decisions.
Mass sending of SMS, MMS and e-mails, voting, surveys, analytical module - all this and much more is offered by the modern mobile communication platform mProfi. Register to check these functions in practice!
Contact
The History of Marketing—From Antiquity to the Present Day
The history of marketing is inextricably linked to the evolution of societies and economic systems. It was manifested in sales and trade practices used already in ancient times. However, a broade
Basic Marketing Principles You Need to Know
How to start your marketing adventure ? There are taiwan cell phone number already many thick academic tomes written about this industry, so it is impossible to gather all the necessary knowledge in one article. However, there are some basic marketing principles that help you better understand this field and will be especially useful for beginners.
For example, Philip Kotler, often called the “father of modern marketing,” is a proponent of the concept of customer centricity. This means that marketing should focus on understanding and satisfying customer needs (in this regard, relationship marketing , focused on strengthening bonds with a selected target group, plays a large role).
comes to marketing fundamentals is differentiation (and also positioning), which is crucial in today's crowded market. Jack Trout, one of the fathers of this concept, emphasized the importance of distinguishing your brand through unique features and values. What differentiates your brand from the competition? A good marketer should be able to answer this question without any problem.
What is marketing ? Contrary to appearances, it is difficult to answer this question unequivocally. There are many definitions of marketing and they can differ significantly. The American Marketing Association presents this issue differently, Philip Kotler differently, and dozens of other organizations and leading figures in the industry still differently.
The simplest way to say it is the process of identifying, understanding and satisfying the needs of the customer in order to create specific value for them, which translates into long-term loyalty and, consequently, profitability of the company. This can be done in various ways, such as recommendation marketing , relationship marketing and many others.
When asking for a definition of what marketing is , one must bear in mind that although the concepts are different, the ultimate goal is one: strengthening the brand's position in the market by influencing consumers' purchasing decisions.
Mass sending of SMS, MMS and e-mails, voting, surveys, analytical module - all this and much more is offered by the modern mobile communication platform mProfi. Register to check these functions in practice!
Contact
The History of Marketing—From Antiquity to the Present Day
The history of marketing is inextricably linked to the evolution of societies and economic systems. It was manifested in sales and trade practices used already in ancient times. However, a broade