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How is Google Analytics 4

Posted: Wed Jan 22, 2025 5:17 am
by shaownhasan
*This article is based on information at the time of publication in 2022.

In October 2020, Google officially released "Google Analytics 4 property (GA4)", which replaces the current platform as the latest version of the traditional Google Analytics.

In this Q&A, we will answer some frequently asked questions, such as the differences between GA4's latest features and the old GA, the best time to migrate, and points to note.

\ The end of UA is approaching! If you haven't installed GA4 yet, please apply for materials! /


table of contents
How is Google Analytics 4 (GA4) different from classic Google Analytics?
Why was Google Analytics updated to GA4?
When my current Google Analytics becomes unusable, can I just switch to Google Analytics 4 (GA4)?
What can I do with Google Analytics 4 (GA4)?
. Are there any points to keep in mind when implementing Google Analytics 4 (GA4)?
What should I do before using Google Analytics 4 (GA4)?
Can I use GA4 Property 4 (GA4) alongside legacy Google Analytics properties?
Q9. What if I want to switch back from Google Analytics 4 (GA4) to classic Google Analytics?
Question 10. How long does Google Analytics 4 (GA4) retain data?
Please contact Niall regarding Google Analytics 4 (GA4)
Question 1. How is Google Analytics 4 (GA4) different from classic Google Analytics?
Google Analytics 4 (GA4) and traditional Google Analytics usa telegram phone number list have different methods for acquiring and generating data. We recommend that you think of them as two different tools and use both Google Analytics 4 (GA4) and traditional Google Analytics at first.

*It is possible to create a "Universal Analytics Property," but please note that the usage period is short.

Also check out this article

[Summary] What is GA4? How to set up Google Analytics 4 and basic usage
Question 2. Why was Google Analytics updated to GA4?
The reason why the previous Google Analytics was updated to Google Analytics 4 (GA4) is thought to be Google's response to the growing demand for privacy protection around the world.

In GA4, in order to obtain the minimum amount of data necessary, the data retention period for each user is fixed at a maximum of 14 months. This also complies with data regulations around the world. GA4 was created to strengthen international privacy protection while providing analysis that benefits users.