In addition to the theoretical part

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Duration . A quality course cannot be short. It is simply unrealistic to master all the necessary knowledge in a few days or even a couple of weeks. At a minimum, 2-3+ months are needed.
Course program . You need to find out what exactly will be taught, how much of this knowledge is sufficient for independent work, how much time is devoted to the most important topics.
Teaching staff . It’s good if the training is conducted by current experts – those who work with email marketing on a daily basis and know all the trends.
Availability of practice ., the course should include practicing skills, preferably on realistic projects. It is also important to have work on mistakes under the guidance of teachers.
Support and feedback. During the training process, various questions may arise - both regarding training and the technical part. Therefore, it is worth clarifying the presence of a curator and the nuances of the technical support work.
Certification and portfolio. If the acquired knowledge is taiwan email list not assessed in any way, it is simply listening to a course, not learning. In good courses, students take an exam and their preparation is assessed by experts. If there was practice during the training, and a diploma project was prepared, the graduate should have a professional portfolio to demonstrate to potential employers.
An optional but desirable criterion is assistance in finding employment. This can be expressed in different ways. These can be letters of recommendation from expert teachers, an internship offer, access to a list of vacancies, etc. For example, the program of the course "Email Marketer Pro" from MaEd includes assistance with finding employment - we recommend the best graduates to partner companies.