Which social media are suitable for use in business?

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Currently, many former Snapchat users declare that they have moved their entire creativity to Instagram, as it offers much more possibilities in this regard.

Why is it worth creating Instastories?
Many creators make sure that the materials they add are regular, not only on their profile wall, but also on stories, because they offer numerous possibilities.

Regularly adding stories will help build a relationship - showing your everyday life, publishing videos in stories that resemble vlogs from your life, allows you to blur the line between creator and recipient. The observer begins to feel that they are entering into a friendly relationship, begins to trust the creator and feel sympathy towards them.
Instastories are a great tool for gathering information about your audience! By adding quizzes or surveys, you can learn a lot of useful things about them, as well as collect feedback.
Stories can promote your latest post so that anyone who missed it on the homepage is sure to be notified that there's a new post on your profile.
Stories can complement posts — if they’re similar in aesthetic and theme, they’ll allow you to expand on the topic and increase interest.
and most importantly…

Graphically consistent and aesthetically pleasing Instastories will attract new viewers iceland telemarketing data to your profile and — if you create them regularly — they will keep them for longer.
How to create beautiful Instastories without separate apps?
It's much easier than it might seem. How do you create a story background that looks like it was separately downloaded and prepared in another app?

Open the Instagram app.
Click "Stories" and swipe the effects to the right until you see the "Browse Effects" option.
Instastories - background
In the search engine, type "Background 1" and find a background you like.
Instastories - background
Click the "Try It" button.
Instastories - background
You have access to different variants of the background you find!
Instastories - background
Ready!

Useful tools for creating aesthetic Instastories
1. Canva
If you have a little more time, or simply want to publish more complex , animated stories, Canva is a great tool. The main advantages of using it are:

lots of interesting, ready-made templates,
the ability to easily edit templates to match the aesthetics of our brand,
a huge database of free animated effects,
intuitive operation,
the ability to collaboratively edit the created project by sharing it with other people.
Instastories - Canva
2.Mojo
This is a phone app that also has a huge database of free templates and animated elements . It is worth mentioning here that it will be especially useful for those who care about creating video content - it really gives a lot of possibilities in this topic!

If you are interested in editing videos on your phone, we recommend our list of the TOP 7 apps for this purpose.

Instastories - Mojo
3. Unfold
It offers a really large library of templates, filters and fonts, and all of this is preserved in an aesthetic form . A big plus of this application is the ability to schedule posts in it. Additionally, it is worth mentioning that it is extremely easy to use. This application offers a variety of templates that fit perfectly into running LinkedIn and promoting on LinkedIn , helping to build a professional brand image.

Instastories - Unfold
4. VistaCreate (formerly Crello)
In addition to the basic functions similar to those I have already mentioned, the application offers, for example, the ability to remove the background from photos, which can be very useful when adding various elements to our stories. Another interesting option is the creation of videos or a creator of posts for Instagram .

Instastories - VistaCreate
It is worth using several tools, because each of them offers us different possibilities and functions. What is more, Instagram is constantly developing stories and provides many useful possibilities in the application itself.

Artificial Intelligence as an aid in creating interesting stories
There's no denying that AI is helping us in almost every area related to the Internet. So why not use it to create interesting templates for Instastories? This will allow you to create really interesting and unique graphics! Try making a basic, fairly simple template, and then make it more attractive with elements created by AI!

The most popular tool that allows you to use AI features to create stories is, of course, Canva. After logging into the tool and choosing the format appropriate for Instastories, then go to the “elements” tab.

Instastories - using AI
Then click “generate your own” and type in the command for what should be on the graphic. We recommend creating a background for the template this way — it will be interesting and original. In the text field, we type “blue wave-shaped gradient” to match our shark style. This is what we got!

Instastories - the effect of using AI
We set the selected graphic as the background. You can reduce its intensity using the “transparency” function. This way you have the basis for creating a template for stories, but you can add more interesting elements, as we did below: