Try out Phantom lens with Bollé revolutionary Augmented Reality Experience

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At the same time, quizzes and other interactive experiences give you a more accurate understanding of your customers’ behavior. Every response and click generates data that you can capitalize on to approach customers with offers they’re most willing to accept.

3. Bollé
Leveraging augmented reality (AR) to create a unique experience for Instagram followers, Bollé allowed potential buyers to virtually try on its new sunglasses model, Phantom.

Users were able to feel how the glasses look on their faces south korea consumer mobile number list using the camera in selfie mode. They can then switch to the front view and add effects to the camera to see how the sunglasses would behave in a real-world setting.

The experience is fully integrated into the purchasing process, so after enjoying their image with the sunglasses, the user can immediately select the desired model and which supplier they will buy from.

Bollé’s initiative is another great example of how social commerce can be made more effective and profitable with the support of advanced technologies. From a brand perspective, it is also a strategic way to boost engagement and authority in the market.

Furthermore, providing sophisticated ways for users to interact with products before spending their money is a win-win approach. The more interactions are recorded on the AR page, the higher the chances of capturing valuable data from each visitor.

4. Dollar Shave Club
Leveraging positive customer feedback is key to a brand doing well in the e-commerce world. With that in mind, Dollar Shave Club created a Pinterest board entirely dedicated to their customers’ valuable feedback about them and unboxing photos.

This action combines user-generated content with social proof to gain credibility and trust not only with its base, but also with all Pinterest users who want to learn more about the brand.