But… What is interactive content?
Posted: Tue Jan 21, 2025 5:55 am
Whether you want to promote, attract, convert, sell, or retain, you first need to offer something to build value and trust. Since you’re about to read more about it, let me summarize it for you: what Ion does is provide a series of powerful features capable of elevating the user experience to another level .
Another thing that makes Ion unique is its native integration with major CRM and social media services like HubSpot, SalesForce, and many other marketing tools. It also allows for API integration, meaning you’ll have malaysia consumer mobile number list seamless connectivity to organize and automate your business processes.
At the beginning of this article, I mentioned that I am not a designer or a programmer. But that's not a problem, as these attributes are not required to build an experience in Ion, since it works on a drag-and-drop basis. Isn't that amazing?
Additionally, Ion has pre-built templates for different formats of interactive experiences, such as calculators, quizzes, interactive landing pages, interactive ebooks, interactive infographics, and more.
I totally understand when people think that interactive content is just a page with some motion graphics, animations, GIFs on the screen or even a video embedded in a post. If this idea ever crossed your mind, please dismiss it and remember this:
Interactive content is a format that places the user within the experience, as an active character, increasing engagement and providing personalized feedback based on their actions.
Instead of simply scrolling through pages when reading an eBook, users can interact with the content, explore information, and enter unique data to navigate a unique, personalized journey.
And on top of all that, this is first-party data that can be sent to your CRM via native integrations or APIs. To get up to speed with more details about interactive content, check out this complete guide.
Another thing that makes Ion unique is its native integration with major CRM and social media services like HubSpot, SalesForce, and many other marketing tools. It also allows for API integration, meaning you’ll have malaysia consumer mobile number list seamless connectivity to organize and automate your business processes.
At the beginning of this article, I mentioned that I am not a designer or a programmer. But that's not a problem, as these attributes are not required to build an experience in Ion, since it works on a drag-and-drop basis. Isn't that amazing?
Additionally, Ion has pre-built templates for different formats of interactive experiences, such as calculators, quizzes, interactive landing pages, interactive ebooks, interactive infographics, and more.
I totally understand when people think that interactive content is just a page with some motion graphics, animations, GIFs on the screen or even a video embedded in a post. If this idea ever crossed your mind, please dismiss it and remember this:
Interactive content is a format that places the user within the experience, as an active character, increasing engagement and providing personalized feedback based on their actions.
Instead of simply scrolling through pages when reading an eBook, users can interact with the content, explore information, and enter unique data to navigate a unique, personalized journey.
And on top of all that, this is first-party data that can be sent to your CRM via native integrations or APIs. To get up to speed with more details about interactive content, check out this complete guide.