“LinkedIn Ads has audience targeting capabilities like no other marketing platform.
Posted: Mon Jan 20, 2025 9:18 am
As per LinkedIn:
“We’ve all been on the receiving colombia b2b leads end of ad targeting so poorly executed it left us wondering who, exactly, they thought we were. As customers, these failures of targeting are at most a passing annoyance. But for the companies serving ads to the wrong audience? Those missteps cost the B2B sector millions of dollars a year in wasted ad spend.”
With this in mind, the campaign looks to highlight how LinkedIn can help you connect with the right audience, and avoid similar waste.
We open the door to over 1 billion users – real human beings sharing from both their professional and personal lives. This means that only on LinkedIn Ads can you confidently target and filter audiences based on industry, company, role, and more.”
An interesting point of note here is that LinkedIn refers to its one billion members as “users”. LinkedIn definitely does not have a billion active users (estimates suggest that LinkedIn has more like 400 million monthly actives), but it often conflates its total sign-ups with usage.
“We’ve all been on the receiving colombia b2b leads end of ad targeting so poorly executed it left us wondering who, exactly, they thought we were. As customers, these failures of targeting are at most a passing annoyance. But for the companies serving ads to the wrong audience? Those missteps cost the B2B sector millions of dollars a year in wasted ad spend.”
With this in mind, the campaign looks to highlight how LinkedIn can help you connect with the right audience, and avoid similar waste.
We open the door to over 1 billion users – real human beings sharing from both their professional and personal lives. This means that only on LinkedIn Ads can you confidently target and filter audiences based on industry, company, role, and more.”
An interesting point of note here is that LinkedIn refers to its one billion members as “users”. LinkedIn definitely does not have a billion active users (estimates suggest that LinkedIn has more like 400 million monthly actives), but it often conflates its total sign-ups with usage.