How to create an online store for business?
Posted: Mon Jan 20, 2025 6:36 am
You have 3 options for solutions. Let's talk about the features of each and who they are suitable for. We hope this will help you make the right choice.
Online store on the constructor
The constructor is a service for creating a website using a the benefit of our ios database visual editor, which does not require skills and knowledge of programming languages. You do not need to install anything, buy/set up hosting, work with a database or code.
If you decide to create an online store from scratch on a constructor, evaluate it from all sides. We have compiled a list of the pros and cons of this type of development for you:
+ Available design options that match the company's corporate style, which can be further edited if necessary.
+ Availability of import of current products and prices from your product accounting system (1C, My warehouse, Excel, etc.)
+ Possibility of website optimization for SEO promotion : setting up human-readable URLs, redirection, editing the robots.txt file.
+ Convenience of working with metadata (Title, description, H1) with the ability to fill them in manually. This point also applies to SEO, which allows potential clients to see your site in search engines.
- Limited functionality will not always be able to solve your business problems. In some cases, additional modules have to be integrated into an already completed project. Naturally, most of them are not free.
- Inability to connect or high cost of individual software solutions of external and internal types, which may be important specifically for your Internet business. For example, Tilda does not integrate with the internal CRM system.
- Difficulties with transferring an online store to your hosting. Some designers do not provide such an option at all, so when scaling your business, you will have to create an online store anew using a CMS system.
Who is an online store on a constructor suitable for?
To understand that an online store on a constructor is suitable for solving your problem, go through a short checklist:
You have enough time to develop the website yourself or find a suitable specialist for this purpose.
You don’t have the opportunity to invest hundreds of thousands of rubles into creating an online store at the start .
You have the skills and knowledge in content, design, marketing to properly evaluate the final result. Or you are planning to acquire them.
If you answered “yes” to all the points, then feel free to try creating an online store with your own hands using the constructor.
How to choose a constructor?
Test and test different platforms to find the one that works best for you. Below are the most popular ones.
TOP 3 free online store builders:
Wix
Jimdo
Setup
TOP 3 paid online store builders:
UCoz
InSales
Nethouse
Standard solutions "out of the box"
A boxed software product is software supplied with standard functions for all buyers. Additional features can be added to the “box” at your request.
In essence, a boxed online store is a ready-to-use website with standard functionality for selling goods. It includes:
product catalog with integration with the warehouse accounting system;
shopping cart and online payment;
responsive design;
typical content;
store installation/configuration wizard;
application or admin panel.
If you are looking for how to easily create an online store website from scratch, then try a standard solution. Boxed software products, unlike a designer, will significantly save your time, since you will not have to independently study certain nuances, select a design, set up integration, etc. Developers will deploy the site in a few days, and you will be able to start working with it.
How to choose a “box”?
We have collected the TOP-3 typical solutions:
Bitrix . A popular boxed online store at an affordable price. However, it is not flexible enough for further development: any additions and changes are expensive for the user, and some are impossible at all.
Megagroup . Boxed solution with technical support and annual hosting. The capabilities of the “box” allow you to upload up to 5,000 products.
Synapse . Online store for 25,600 rubles at the lowest price on the market. It includes all the necessary tools for developing your online business. Flexible software product with the possibility of gradual scaling.
We can't speak for others, but we are definitely ready to talk about our software product. Especially since a typical online store for 25,600 rubles from the Sinapse agency is the most affordable solution on the market. You won't be able to find anything cheaper and with the same configuration, even if you search the entire Runet.
What sections does our box assembly for selling goods include:
product catalog with prices;
import of product catalog from 1C;
order and delivery conditions;
sending the order to the buyer and manager by email;
cashless payment with invoice/receipt generation (integration with services: Yandex.Kassa, Robokassa, acquiring from Sberbank);
basket;
contacts and others.
On our website you can study the complete set of a typical online store .
This is what the finished product looks like, created on Drupal by our specialists:
Online store on the constructor
The constructor is a service for creating a website using a the benefit of our ios database visual editor, which does not require skills and knowledge of programming languages. You do not need to install anything, buy/set up hosting, work with a database or code.
If you decide to create an online store from scratch on a constructor, evaluate it from all sides. We have compiled a list of the pros and cons of this type of development for you:
+ Available design options that match the company's corporate style, which can be further edited if necessary.
+ Availability of import of current products and prices from your product accounting system (1C, My warehouse, Excel, etc.)
+ Possibility of website optimization for SEO promotion : setting up human-readable URLs, redirection, editing the robots.txt file.
+ Convenience of working with metadata (Title, description, H1) with the ability to fill them in manually. This point also applies to SEO, which allows potential clients to see your site in search engines.
- Limited functionality will not always be able to solve your business problems. In some cases, additional modules have to be integrated into an already completed project. Naturally, most of them are not free.
- Inability to connect or high cost of individual software solutions of external and internal types, which may be important specifically for your Internet business. For example, Tilda does not integrate with the internal CRM system.
- Difficulties with transferring an online store to your hosting. Some designers do not provide such an option at all, so when scaling your business, you will have to create an online store anew using a CMS system.
Who is an online store on a constructor suitable for?
To understand that an online store on a constructor is suitable for solving your problem, go through a short checklist:
You have enough time to develop the website yourself or find a suitable specialist for this purpose.
You don’t have the opportunity to invest hundreds of thousands of rubles into creating an online store at the start .
You have the skills and knowledge in content, design, marketing to properly evaluate the final result. Or you are planning to acquire them.
If you answered “yes” to all the points, then feel free to try creating an online store with your own hands using the constructor.
How to choose a constructor?
Test and test different platforms to find the one that works best for you. Below are the most popular ones.
TOP 3 free online store builders:
Wix
Jimdo
Setup
TOP 3 paid online store builders:
UCoz
InSales
Nethouse
Standard solutions "out of the box"
A boxed software product is software supplied with standard functions for all buyers. Additional features can be added to the “box” at your request.
In essence, a boxed online store is a ready-to-use website with standard functionality for selling goods. It includes:
product catalog with integration with the warehouse accounting system;
shopping cart and online payment;
responsive design;
typical content;
store installation/configuration wizard;
application or admin panel.
If you are looking for how to easily create an online store website from scratch, then try a standard solution. Boxed software products, unlike a designer, will significantly save your time, since you will not have to independently study certain nuances, select a design, set up integration, etc. Developers will deploy the site in a few days, and you will be able to start working with it.
How to choose a “box”?
We have collected the TOP-3 typical solutions:
Bitrix . A popular boxed online store at an affordable price. However, it is not flexible enough for further development: any additions and changes are expensive for the user, and some are impossible at all.
Megagroup . Boxed solution with technical support and annual hosting. The capabilities of the “box” allow you to upload up to 5,000 products.
Synapse . Online store for 25,600 rubles at the lowest price on the market. It includes all the necessary tools for developing your online business. Flexible software product with the possibility of gradual scaling.
We can't speak for others, but we are definitely ready to talk about our software product. Especially since a typical online store for 25,600 rubles from the Sinapse agency is the most affordable solution on the market. You won't be able to find anything cheaper and with the same configuration, even if you search the entire Runet.
What sections does our box assembly for selling goods include:
product catalog with prices;
import of product catalog from 1C;
order and delivery conditions;
sending the order to the buyer and manager by email;
cashless payment with invoice/receipt generation (integration with services: Yandex.Kassa, Robokassa, acquiring from Sberbank);
basket;
contacts and others.
On our website you can study the complete set of a typical online store .
This is what the finished product looks like, created on Drupal by our specialists: