If you're going to write a longer headline, make it quick for mobile users to read.
Posted: Mon Jan 20, 2025 4:28 am
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Write a browsable title
A good rule of thumb is to make the title easy to scan. You can do this by avoiding large amounts of text and adding line breaks after each sentence or idea.
While inserting emojis can add visual interest to posts and potentially make them stand out in mobile feeds, this approach hurts accessibility. In contrast, line breaks tend to provide a better balance between accessibility and readability.
Create eye-catching titles for mobile videos
In some cases, titles are more important than subtitles for mobile-optimized videos. For example, when a viewer watches a YouTube clip, only the title is displayed (left). The subtitles won't show up at all unless the user clicks to see the description box (right).
Optimize Mobile Social Media Titles, Create Titles for Videos-4
To make your short video title more engaging, keep the title as short as possible (i.e. less than 100 characters) while adding an engaging element. When creating a title, make it easy for users to relate to, or provide useful context by quickly summarizing the topic.
social media marketing world
When you attend Social Media Marketing World, you'll receive professional macau b2b leads training from your friends at Social Media Examiner and an unparalleled conference experience.
Expand your reach, dramatically increase your engagement, and increase your sales. Be the marketing hero your company or clients need!
Get details
Write a browsable title
A good rule of thumb is to make the title easy to scan. You can do this by avoiding large amounts of text and adding line breaks after each sentence or idea.
While inserting emojis can add visual interest to posts and potentially make them stand out in mobile feeds, this approach hurts accessibility. In contrast, line breaks tend to provide a better balance between accessibility and readability.
Create eye-catching titles for mobile videos
In some cases, titles are more important than subtitles for mobile-optimized videos. For example, when a viewer watches a YouTube clip, only the title is displayed (left). The subtitles won't show up at all unless the user clicks to see the description box (right).
Optimize Mobile Social Media Titles, Create Titles for Videos-4
To make your short video title more engaging, keep the title as short as possible (i.e. less than 100 characters) while adding an engaging element. When creating a title, make it easy for users to relate to, or provide useful context by quickly summarizing the topic.