Development of a target portrait of the enterprise
Posted: Mon Jan 20, 2025 3:52 am
In order to qualitatively form the strategic goals of the organization, it is necessary to define strategically important divisions and basic/functional areas of the enterprise. These may be: sales of products and services, supply, financing, production of goods and services, work with employees and their motivation, internal and external interaction, R & D, etc. The priority of each area can be determined at any stage of the company's development in different ways. This depends on the strategic situation at the time of setting goals, as well as on the personal characteristics and vision of development of top management. This will highlight those basic areas in which managers see potential and want to achieve significant growth.
Logical construction of goals
This stage is necessary for cash app database building a logical system of strategic goals of the organization, the main task of which is to ensure effective work. The interrelation of the settings at the enterprise is an important condition for the achievability of each of them. Let's consider the example of the goal of increasing the level of the PVK. It is interconnected and supported by two settings: the development of a new position in the product line and the optimization of the production management system.
Employee participation in goal development
Employees' motivation to achieve set goals increases significantly if they take direct part in their formation. The second point in the efficiency of work will be the creation of an action plan aimed at implementing each installation, where deadlines for implementation are specified and a responsible employee is assigned.
Broadcasting and presenting goals
It is important to announce your goals not only to employees, but also to clients and partners, as well as to the general public. Publicly declared goals, especially when presented in a visual manner, unite employees and raise the general spirit of the company, and also have a positive effect on its image, increasing its reputation in the market. Visualization should not be underestimated - in many ways it is of decisive importance, unlike verbal statements.
The final step can be to create a target portrait of the company. A good way to do this is to do it together with employees, namely, to distribute questionnaires with the following content: “What is your ideal idea of our company? How do you imagine our company in 5, 10 and 20 years? What needs to be done to move towards the intended goals, and what can hinder this?”
Describe your vision of the organization as succinctly as possible. To jointly create a portrait of the company, invite employees to a special forum.
In defining the goal, individual attitudes and values of employees play an important role. The values of the company owner and the opinions of top managers have a great influence. The management style and goals of the enterprise depend largely on the opinion of the managers, who, as a rule, are constant in their own attitudes.
In the theory and practice of strategic planning, there are several effective methods for developing company goals. All of them are presented by experts. The most famous are: "Future Scenario", brainstorming, group orientation and the Delphi method. The first one - "Future Scenario" - is quite specific and is rarely found in business literature. Practical scenarios developed using this method contain closed information, which is a commercial secret, and companies rarely openly share such developments. The other three methods are often described in various sources and are open for study.
How to achieve multiple
Logical construction of goals
This stage is necessary for cash app database building a logical system of strategic goals of the organization, the main task of which is to ensure effective work. The interrelation of the settings at the enterprise is an important condition for the achievability of each of them. Let's consider the example of the goal of increasing the level of the PVK. It is interconnected and supported by two settings: the development of a new position in the product line and the optimization of the production management system.
Employee participation in goal development
Employees' motivation to achieve set goals increases significantly if they take direct part in their formation. The second point in the efficiency of work will be the creation of an action plan aimed at implementing each installation, where deadlines for implementation are specified and a responsible employee is assigned.
Broadcasting and presenting goals
It is important to announce your goals not only to employees, but also to clients and partners, as well as to the general public. Publicly declared goals, especially when presented in a visual manner, unite employees and raise the general spirit of the company, and also have a positive effect on its image, increasing its reputation in the market. Visualization should not be underestimated - in many ways it is of decisive importance, unlike verbal statements.
The final step can be to create a target portrait of the company. A good way to do this is to do it together with employees, namely, to distribute questionnaires with the following content: “What is your ideal idea of our company? How do you imagine our company in 5, 10 and 20 years? What needs to be done to move towards the intended goals, and what can hinder this?”
Describe your vision of the organization as succinctly as possible. To jointly create a portrait of the company, invite employees to a special forum.
In defining the goal, individual attitudes and values of employees play an important role. The values of the company owner and the opinions of top managers have a great influence. The management style and goals of the enterprise depend largely on the opinion of the managers, who, as a rule, are constant in their own attitudes.
In the theory and practice of strategic planning, there are several effective methods for developing company goals. All of them are presented by experts. The most famous are: "Future Scenario", brainstorming, group orientation and the Delphi method. The first one - "Future Scenario" - is quite specific and is rarely found in business literature. Practical scenarios developed using this method contain closed information, which is a commercial secret, and companies rarely openly share such developments. The other three methods are often described in various sources and are open for study.
How to achieve multiple