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Customer Experience: The Formula for Success to Win Over Your Customers, by Marcos Álvarez

Posted: Sun Jan 19, 2025 6:47 am
by suhasini523
In this book, Marcos Álvarez proposes a business model based on the sum of value through three points: employees, customers and company. The author has named this model “Value with Values”.

Alvarez believes that improving customer experience starts with employee evaluations to generate greater commitment from them.

Storytelling with Data: A Data Visualization Guide for Business tanzania business email list Professionals 1st Edition by Cole Nussbaumer Knaflic
To delve even deeper into the art of storytelling, this book offers a different perspective. Storytelling with Data is based on the fundamentals of data visualization and teaches the correct and effective way to communicate through storytelling using this data as the axis of the stories.
This book features a variety of real-world examples of how data-driven storytelling can impact the business. Its author seeks to demonstrate how to go beyond conventional data analysis tools and use them to create exciting, informative and compelling stories.
Thanks to this reading, you will learn how context and audience influence the creative and narrative process and you will learn to recognize and eliminate everything that hinders the production of content.