On the second page, the number of clicks becomes minimal

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Here is some interesting information from Yoast and other specialized blogs: Sites in positions 1 to 3 receive about 60-70% of all clicks. The best place on the search results page can receive on average more than 30% of clicks. The number of links gradually decreases (from 4th to 7th position). Moreover, position 4 accounts for less than half of the transitions compared to position 3 (SemRush data).


Users expect the best results to directly answer their query, so they are list of canada whatsapp phone numbers more likely to click on them. And such results are almost always on the first page. Google ranking algorithms themselves contribute to the fact that the main traffic is taken by sites in the TOP-3. But the exact percentages may vary depending on the type of request - navigation, commercial, informational.


So, if you want traffic, it is better to focus on three tasks: for each keyword, provide a clear intent (goal, user intention); Expand each search phrase in text and graphic content in as much detail as possible; Build up backlinks , but only using white hat methods. The more high-quality and relevant links lead to your page, the more authority it will have with Google and Yandex.