Mastering Lead Qualification Process
Posted: Mon Jan 06, 2025 7:29 am
Faced with these challenges. public media. including their television news. must redouble their efforts to reinvent themselves. With only 630 employees. Estonian Television has been ahead of this change. initiating an editorial transition to a “Digital First” approach in 2017. With its five radio channels. three television programs. and its website. it is considered the leading Estonian news channel in terms of public trust. “Estonia presents a dual challenge: being a small nation and a small market in terms of television audience or readership.
However. competition with private media has always been fierce uae telegram for us. as a public service media. In 2017. a new direction was imposed. highlighting the urgent need to turn to digital to remain relevant and competitive .” A strategy that has paid off since “digital first” has made it possible to “triple the reach of digital and to move the evening news bulletin. the leading audience. ahead of private competitors.” explains Anvar Samost. The previous graph illustrates significant growth in viewership for the 6:30pm and 9pm newscasts since the strategy was rolled out.
However. overall. interest in the news has declined in 2023 compared to previous years. particularly in 2020 and 2022. which saw exceptionally high levels of interest due to the global pandemic and armed conflict. Despite this. website visitor numbers (represented by the grey line. have remained broadly constant. recording an increase of 210.000 weekly visitors. an increase of 38% compared to 2018. 1 Merge the editorials "We decided to focus on digital platforms. which first involved merging our three editorial offices (TV. radio. web.
However. competition with private media has always been fierce uae telegram for us. as a public service media. In 2017. a new direction was imposed. highlighting the urgent need to turn to digital to remain relevant and competitive .” A strategy that has paid off since “digital first” has made it possible to “triple the reach of digital and to move the evening news bulletin. the leading audience. ahead of private competitors.” explains Anvar Samost. The previous graph illustrates significant growth in viewership for the 6:30pm and 9pm newscasts since the strategy was rolled out.
However. overall. interest in the news has declined in 2023 compared to previous years. particularly in 2020 and 2022. which saw exceptionally high levels of interest due to the global pandemic and armed conflict. Despite this. website visitor numbers (represented by the grey line. have remained broadly constant. recording an increase of 210.000 weekly visitors. an increase of 38% compared to 2018. 1 Merge the editorials "We decided to focus on digital platforms. which first involved merging our three editorial offices (TV. radio. web.