23. Hooked: How to Build Habit-Forming
Posted: Sat Dec 28, 2024 5:19 am
23. Hooked: How to Build Habit-Forming Products by Nir Eyal.
Best business books hooked nir eyal
In Hooked, Wall Street Journal bestselling author Nir Eyal takes a look at why some companies and individuals are able to consistently create products that take off from day one and capture the public’s imagination, while others launch buy afghanistan number list products to the sound of crickets.
In this business book, Eyal explains what he calls The Hook Model, which is a four-step process successful companies follow when creating products that subtlety encourages (and rewards) consumers to behave in a desirable behavior for the company. Tech companies and games like Facebook, Twitter and Candy Crush that perfectly follow The Hook Model are able to create products that bring consumers back again and again without the need for expensive advertising.
24. Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares.
Best Business Books Traction Gabriel Weinberg
Starting a business, especially for the first time, is a lot like putting together a puzzle—one that doesn’t necessarily have a clear ending. In this business book, authors Gabriel Weinberg and Justin Mares pull from their own experiences building and selling multi-million dollar companies to teach other entrepreneurs how to find and focus on the right growth levers that’ll scale their businesses quickly.
Traction presents the compelling argument that the key to success in business isn’t just coming up with “the best idea,” having a brilliant team, or raising more funding than your competitors. Business success is directly related to how consistently you can acquire new customers (or users) for your product or service—a serious challenge if this is a side hustle idea that doesn’t get your undivided attention. That’s true traction and once you’ve unlocked your growth lever, it makes everything else significantly easier. When you have traction, you can raise funds on your own terms, hire the best talent, garner press, establish partnerships and sell to whomever you choose. Traction is proof that your business is on the right track.
Best business books hooked nir eyal
In Hooked, Wall Street Journal bestselling author Nir Eyal takes a look at why some companies and individuals are able to consistently create products that take off from day one and capture the public’s imagination, while others launch buy afghanistan number list products to the sound of crickets.
In this business book, Eyal explains what he calls The Hook Model, which is a four-step process successful companies follow when creating products that subtlety encourages (and rewards) consumers to behave in a desirable behavior for the company. Tech companies and games like Facebook, Twitter and Candy Crush that perfectly follow The Hook Model are able to create products that bring consumers back again and again without the need for expensive advertising.
24. Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares.
Best Business Books Traction Gabriel Weinberg
Starting a business, especially for the first time, is a lot like putting together a puzzle—one that doesn’t necessarily have a clear ending. In this business book, authors Gabriel Weinberg and Justin Mares pull from their own experiences building and selling multi-million dollar companies to teach other entrepreneurs how to find and focus on the right growth levers that’ll scale their businesses quickly.
Traction presents the compelling argument that the key to success in business isn’t just coming up with “the best idea,” having a brilliant team, or raising more funding than your competitors. Business success is directly related to how consistently you can acquire new customers (or users) for your product or service—a serious challenge if this is a side hustle idea that doesn’t get your undivided attention. That’s true traction and once you’ve unlocked your growth lever, it makes everything else significantly easier. When you have traction, you can raise funds on your own terms, hire the best talent, garner press, establish partnerships and sell to whomever you choose. Traction is proof that your business is on the right track.