You can't throw a random blog post behind a gate and expect to get high-quality leads. Second, make sure leads are well qualified before you offer them gated content. At Leadfeeder, we don't put our gated content on our front page. Why? Because not everyone who hits our home page is ready to enter our sales funnel. By placing our gated content a few clicks away, users have time to read some of our free content and find out more about what we do.
The final challenge with gated content is that not everyone will fill united states of america business email database out the form. , some visitors just aren't comfortable giving out their email address. The good news? You can still contact those leads that slip through the cracks with Leadfeeder. All you have to do is install our custom tracking code, and we'll track visitors that come to your site but don't fill out a form.
Then, we match those visitors with a contact database to tell you where they work and who to contact. Even better, you can track what pages they view and filter by intent. For example, you can create a custom filter to view people who have visited your ebook page, but didn't hit the "download" page — meaning they were interested enough to view the form but failed to fill it out.