Your company defines the criteria
Posted: Sat Feb 22, 2025 7:13 am
Recommended channels for working on Account-Based Marketing (ABM) tactics
We know that the concept is increasingly present in board meetings. However, Account-Based Marketing is not exactly new.
In fact, it’s been around for a while, but it’s resurfaced in recent years as a way to cut through the noise and optimize the results of online content.
We know that companies are increasingly looking for better results at lower costs. And ABM can be a solution. That's why we've listed two of the main digital approaches to ABM:
LinkedIn InMail
The tool allows companies to send personalized messages to LinkedIn members. To do this, it uses the demographic criteria defined by your company or digital marketing agency .
This way, the platform generates a list of contacts and sends your venezuela mobile database message to recipients when they are online. This way, you can improve the open rate and increase your chances of a response.
This tactic is an effective way to avoid the typical email inbox and get your message seen and read.
Programmatic media
Programmatic advertising uses automated processes to buy digital ad space. This allows intelligent platforms to cross-reference data to match the location of your ad with the online location of your decision-makers.
Demographic information,
Best time of day,
Sites to be listed and so on.
Based on this, these platforms will leverage the most recent and valid business data to deliver your ad to your audience.
When is the right time to invest in Account-Based Marketing (ABM)?
Your company can start an ABM strategy at any time. So the right time could be right now. You just need to be ready!
So, start building your list and content as soon as possible. That way, your company will be ready to launch your tactics as soon as possible.
We know that the concept is increasingly present in board meetings. However, Account-Based Marketing is not exactly new.
In fact, it’s been around for a while, but it’s resurfaced in recent years as a way to cut through the noise and optimize the results of online content.
We know that companies are increasingly looking for better results at lower costs. And ABM can be a solution. That's why we've listed two of the main digital approaches to ABM:
LinkedIn InMail
The tool allows companies to send personalized messages to LinkedIn members. To do this, it uses the demographic criteria defined by your company or digital marketing agency .
This way, the platform generates a list of contacts and sends your venezuela mobile database message to recipients when they are online. This way, you can improve the open rate and increase your chances of a response.
This tactic is an effective way to avoid the typical email inbox and get your message seen and read.
Programmatic media
Programmatic advertising uses automated processes to buy digital ad space. This allows intelligent platforms to cross-reference data to match the location of your ad with the online location of your decision-makers.
Demographic information,
Best time of day,
Sites to be listed and so on.
Based on this, these platforms will leverage the most recent and valid business data to deliver your ad to your audience.
When is the right time to invest in Account-Based Marketing (ABM)?
Your company can start an ABM strategy at any time. So the right time could be right now. You just need to be ready!
So, start building your list and content as soon as possible. That way, your company will be ready to launch your tactics as soon as possible.