The difference between step emails and email newsletters

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The customer service staff has left the company and we don't know how to deal with repeat customers. If the above happens, you may not be able to provide adequate service to repeat customers, and they may end up leaving. CRM systems centrally manage a wide range of data, such as reservation information, inquiry history, and customer service history, so they can be compared at any time. Therefore, even if a person in charge is absent or has left the company, anyone can take appropriate action by referring to a wide range of past data.


You can implement measures to acquire new customers saudi arabia telegram database based on customer information. CRM systems can also manage "attribute information of new guests, such as age, gender, and family composition." By referencing this past information, you can specifically design "measures to acquire new customers who will stay at your hotel." For example, if past guests have tended to be families, you can easily attract new customers by implementing measures such as "preparing gifts for children every time" or "offering special discounts to families with groups of XXX or more.


" Providing appropriate follow-up to customers to cultivate them into repeat customers CRM systems come with a variety of features, including: Email and LINE delivery function Survey feature Inquiry management function By utilizing these functions, you can provide efficient follow-up based on the needs and situations of customers managed in your CRM system, as follows: Distribute special coupons to repeat customers who visit a certain number of times. Build a relationship of trust by sending step-by- step emails to first-time guests, such as "Thank you → Asking for your impressions of the stay → Providing useful information about the hotel" Send gifts such as discount coupons to past guests via official LINE before their birthdays.