The challenge! Getting a customer review is easy. It's much harder to get a buyer to describe in detail the benefits of your product that they regularly use.
Solution! Therefore, it is not enough to simply provide a tool for feedback. It is necessary to increase the client's motivation to provide detailed feedback on various platforms. There are different ways to do this.
The article explains:
Why Businesses how does botim work Need Customer Reviews
5 Effective Ways to Get Feedback
How to make a form for reviews on the site
How to Interview a Client
Methods to motivate customers to leave a review
Is it worth buying reviews?
Working with received customer feedback
What to do if reviews are written by competitors
Errors in collecting and working with reviews
5 Scenarios for Using Neural Networks to Increase Website Conversion by 40%
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Why Businesses Need Customer Reviews
Most users start searching for the desired product or service with the Google or Yandex search engines. First of all, the search engines pay attention to stores and brands whose cards are at the top of the search results. Indexing of reviews published on popular sites and mapping services is also used to promote the product.
The more reviews a search engine (SE) finds, the higher the site's chance of getting to the top of the search results. The number of mentions and used keywords increases - the trust of the Internet resource becomes more significant.
You can increase the coverage of possible queries by using synonyms of those specific words that users enter when searching for a product.
A large number of reviews helps:
increase the number of website visitors;
increase its profitability.
Let us dwell on these points in more detail.
Why Businesses Need Customer Reviews
Increase traffic
All responses, as well as specialized online stores and review sites, are indexed by the search engine and appear in search results. Based on them, a user rating is compiled, which allows you to choose goods or services depending on the degree of customer satisfaction.
People usually read reviews about an expensive product before buying it. That is why they often carefully read product cards with ratings based on real users' assessments. They seem more informative to potential customers because they contain truthful information.
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Increase conversions
It is impossible to say that 100% of reviews influence the sale of a product or service, but their presence, all other things being equal, will make a positive contribution. Satisfaction with the product of a large number of buyers will help a potential client make a choice in