There are a few others reasons, too, which can be found here. Making sure your website is optimized for mobile and other devices is really a no-brainer in this day and age. View Previous Blog Post Getting Your Marketing Content Organized with an Editorial Calendar Avatar of Pulse MarketingBy Pulse MarketingReading time: 3 mins Topics: Content Writing When it comes to marketing strategy, there are multiple ways to present your business to the public.
g. What is content marketing? It’s a strategy that uses consistent and valuable content creation to connect with potential consumers. Some examples of content marketing include white papers, case studies, blog posts, kuwait telegram mobile phone number list infographics, checklists, and much more. Content marketing helps to create a knowledge base for your company. If you’re distributing information that is of value to others, your brand gains trust and reliability.
If that doesn’t convince you that content marketing is worth investing in, some statistics might. According to the Content Marketing Institute, 80 percent of business to business marketers have a content marketing strategy, and over half of B2B marketers plan to increase their spending on content marketing in the next year. There’s also buyer perception, which is important to consider.