What are we talking about? Sales in Telegram are not just advertising posts, but also full-fledged stores with goods. This method does not require a lot of investment, but at the same time can become an excellent sales channel for your company.
How to organize? You can create a store using a special constructor and a bot. There are not many programs, but they all have the necessary functionality. However, if you do not want to sell goods, Telegram has other options.
The article explains:
Advantages of Telegram paytm database for sales organization
Preparatory stage of sales in Telegram
Creating a store for sales in Telegram
Setting up payment and registering an online cash register in Telegram
Methods of promoting a store in Telegram
Selling advertising and private access to Telegram
Possible options for organizing sales in Telegram
Mistakes That Reduce Sales in Telegram
5 Scenarios for Using Neural Networks to Increase Website Conversion by 40%
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Advantages of Telegram for sales organization
Telegram is a messenger for exchanging data between users. It allows you to have a private or group conversation, subscribe to channels, create conferences. It also supports the exchange of files, multimedia materials. All this can be done for free.
The owners and main developers of the messenger are Pavel Durov (founder of VKontakte) and his brother Nikolai. Telegram is very popular in the Russian Federation and the CIS countries, in China, India, Iran.
The cloud messenger appeared in 2013 and at that time had a different name - Telegraph. The advantage of the program was the special MTProto data encryption technology, which guaranteed all users a high degree of protection of personal files and correspondence. The Telegram application can now be downloaded to your phone and PC (desktop version). Data synchronization in the second case occurs instantly.
Advantages of Telegram for sales organization
Many people perceive Telegram as a convenient application for personal or group correspondence. Yes, it is very convenient to communicate there, but this is only a small part of its rich functionality:
users can exchange voice messages;
there is a possibility of broadcasting to a specific group of people;
users have access to video calls and video messages;
the program can be used as a file sharing service;
there is a possibility to create secret chats and delete them after a certain time;
You can connect to other people's channels and create your own.
In 2018, the Federal Service for Supervision of Communications, Information Technology, and Mass Media blocked Telegram. The reason is that the developers did not agree to provide the Federal Security Service of the Russian Federation with encryption keys. Two years later, Roskomnadzor lifted the restrictions, and since then the program has been operating in the Russian Federation completely legally.