Imagine selling productivity software to a billion knowledge workers worldwide. Now, add in vastly different workflows, tools, and cultural nuances. Welcome to our daily grind at ClickUp.
We’re not just battling scattered data or email chains; we’re wrestling with how to resonate with a product manager in San Francisco, inspire a designer in São Paulo, and help a founder in Berlin run a remote team like clockwork.
Our challenge? Not just growing our brand, but solving real, gnawing problems for these diverse personas.
How do we make our marketing as universally effective as our product?
You’d think the 10,000+ martech solutions out there would help us do it. But as our team scaled from 2 to 20+ marketers dispersed worldwide and our budgets tripled, we found more tools meant more chaos.
Most marketing teams face similar issues: siloed channels, runaway campaigns, ROI question marks.
That’s why we built ClickUp. Born from our own global marketing headaches, it’s our answer to the universal need for a single source of truth. And no, we don’t just preach marketing efficiency; we live it.
The proof?
We bootstrapped ClickUp to nearly $20M ARR on free, organic users. That was hong kong telemarketing data four years ago. Today? Revenue’s up tenfold, and we’re saving 10M+ users a day every week!
That’s not just growth; that’s a marketing flywheel on steroids.
Ready to build your own?
Our marketers will show you how they use ClickUp to stay organized, move fast, and break things—across content, social, paid media, and beyond.
Get up, close, and personal with their favorite features, views, automations, and templates.
Because great marketing isn’t just about doing more; it’s about making every effort count.
Want the top ClickUp resources that help marketing teams do more with less?
We’ve pulled together our favorite templates, playbooks, and tips on how to use our favorite features for marketing campaigns to make your campaigns shine.
Yes, I want them!
Viewing All Marketing Initiatives in One Place
At the core of our marketing operations is a central ClickUp Workspace that acts as a command center for all our teams and channels.
ClickUp’s Project Hierarchy keeps everything organized, giving us a clear view of all our marketing activities in one place.
ClickUp Project Hierarchy
ClickUp’s Hierarchy structures everything we do as a marketing team
Spaces for different teams
We use ClickUp Spaces to organize functional teams. This keeps projects focused and ensures everyone sees the most relevant information. The marketing team has its own Space within which all our campaigns reside.
How ClickUp’s Marketing Team Uses ClickUp
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