Think again and… show the price

[sohanuzzaman57]

It sounds provocative, but this magical “what if…” might work.

If a person buys a car or a membership to an expensive sports club, we don’t tell them the price directly, but lure them into calling or meeting, so that we can sell them face to face. But if you weigh the pros and cons: the price segments the lead well. If a person sees this amount in a quiz, and it definitely seems too high, then this is simply not the target audience, and there is no need to waste any more time together.

The client studies the issue and wants to compare india phone number list offers by price. But we don’t show it on the website, we don’t show it in the quiz, and only reveal the figure as a gift in communication with the manager. It’s difficult with the website — prices change, you need to update it constantly, but anyone can handle adjusting the cost in the quiz.


Showed prices "from" on the start page, immediately segmented those interested

Here, agencies will reasonably say that they pay for applications and leads, more leads are needed at any cost. But if you look further, at sales, what will be the conversion from these leads? If you test the hypothesis and show the cost in the quiz, then the conversion into applications may decrease, but at the same time, sales will increase.

A quiz is not only for capturing a contact, it is for warming up. A person will take photos and a price, and will go to think, compare. And the manager will send specific details or arrange a meeting in the sales department. This is more about an adult, serious attitude. Everyone likes this.