They’re also the poster company for “viral” referral marketing. When you consider their growth metrics, it’s easy to see why: September 2008: 100,000 registered users December 2009: 4 million registered users September 2017: 33.9 million registered users Dropbox Referral Campaign Fortunately, you don’t need a viral referral marketing campaign to generate leads. During the launch phase, Leadfeeder used referral marketing to accelerate growth and attract new users to our MVP (minimum viable product).
After referring new customers to our free trial, we rewarded users for unlocking premium features and extending their trial. This helped us grow from $0 to $150K in monthly recurring revenue (MRR) in 6 months tunisia business email database without a sales team. If you’re a startup SaaS company, don’t underestimate the value of building a referral-friendly free trial. 2. Let chatbots generate leads for you Pardeep Kullar and Joe d’Elia, duo co-founders of a SaaS startup, struggled to juggle sales, marketing, and customer support for their email verification SaaS product Anymail finder.
Due to the sheer volume of repetitive questions and support queries, they were spending too much time in a support role instead of generating leads. To make up for the limited support team, the founders eventually turned to AI chatbots provided by Intercom. According to co-founder Pardeep, the chatbot streamlined the entire customer support and sales process with pre-written solutions to common problems. Intercom AI Chatbot This reduced their average response time, generated more leads, and resulted in a 60% increase in revenue, with 9 out of 10 high-value leads using the chat system before purchasing.