How to sell mobile apps? One of the many ways to make money from mobile apps is to sell them. You might wonder why anyone would do this, especially if the app will later be offered on a subscription model. But just as there are many creators, there are many reasons. Some creators have the goal of creating an app but are not interested in its further development, others may need more time for other ventures. Whatever the reason, it is worth looking into how to sell mobile apps.
How to sell mobile apps? – index:
Application Transfer
Where can I sell my mobile app?
Does it make sense to sell your app to the giants?
How to evaluate a mobile application?
Application Transfer
As we can read on the App Store website , during the process of selling a mobile application , there is a transfer of the application to the account of other developers. To facilitate this process, certain requirements australia whatsapp number database be met – all of which are listed here . These requirements refer to the fact that the application must have at least one version that has been published in the App Store, or must have one listed in the web status.
What if the app doesn't meet the above criteria? The solution is to transfer the entire account from the developer to the client. But if you have multiple apps connected to this account, you'll have to move them somewhere else or sell them all to the buyer.
For individuals who are interested in the topic of transferring apps on Google Play, all information on the subject can be found here on the website.
Where can I sell my mobile app?
Mobile app creators can either sell it directly to the customer or use a dedicated marketplace platform. The first option is more problematic. First of all, you need to find a buyer who is interested in talking about your app. If you don’t have any contacts, you can try to find such people through an internet browser and start the conversation.
New developers who have no experience negotiating with clients may have a hard time defending their position and achieving their sales goal. The potential buyer has probably already spoken to other developers about app purchases, so it’s worth preparing for such a conversation. One way to prepare is to consult a specialist and/or a lawyer. Both have experience and knowledge of negotiating contracts.
Another way to sell mobile apps is to use a dedicated platform. Some of the most popular are App Business Brokers and Flippa.
Flippa is a platform founded in 2009 for buying and selling websites, businesses, and web apps. The creator can use the help of a broker, but also use the free valuation tool to learn about the value of an app.
How to Sell Mobile Apps - Flippa
App Business Brokers – on the platform’s website, we can read that one of the things the service’s representatives do best is bring together qualified buyers and sellers in one place. The app’s sales process is very easy – all you need to do is fill out the form available on the website, and ABB takes care of everything else, including project evaluation.
App Business Brokers - How to sell mobile apps?
Does it make sense to sell your app to the giants?
Some developers probably dream of selling their apps to tech giants like Apple or Google. We can try to put ourselves in their shoes and assume that they are looking at offers that will give them a competitive edge in the market. In this case, you should pay attention to the fact that the product is of high quality and meets the needs of the recipients.
Regarding Apple, it is worth mentioning certain terms that are available on its website. Under the “ Unsolicited Idea Submission Policy ” tab, we can read that the company (including employees and contractors) does not review or consider unsolicited proposals. Representatives ask users to refrain from submitting such offers.
In the “ Idea Submission Terms ” section , which is below, we can read the next interesting information, that materials submitted to Apple automatically become the property of the company, and the user cannot claim compensation.
Google’s policy works similarly – all idea posts for the company are treated as their property. That said, the creator can make an offer through the form available on the site.
How to evaluate a mobile application?
As a starting point, you can value your app as a 12-60x multiplication of your net revenue. It’s important to deduct all expenses that are directly related to generating your app (such as marketing, customer service, App Store fees, and app maintenance) from your gross revenue.
At this point, it should be noted that new applications (which have been around for less than a year) may be less attractive because it is more difficult for investors to determine their long-term potential.
The next factor that is taken into consideration during the evaluation is the sales model involved. If the app is based on the subscription model , which means that it brings constant monthly earnings, it will probably be valued higher than the app that is based on one-time purchases or advertising revenue.
If you still don’t know how to price your app, use the tool provided by Flippa, which was mentioned above, or ask the representatives of App Business Brokers for help. Compare the prices of other offers available on the platforms listed above. Remember to start negotiations with a higher offer, reduce it during the conversation, and reach a successful agreement.
How to sell mobile apps? – Create and sell digital products
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