The further down your business is on the search results page, the more factors come into play, but it’s an important factor to consider if you need to attract customers to your business.
Although SEO can be exhausting for small business owners, don’t worry! Google has its own tools to help you out. Google Search Console and Google Analytics can help you gain insights into your site’s performance free telemarketing leads and how visitors interact with it so you can better shape your strategy.
Embrace these tools!
The combination of all of this can be confusing at first, but even the most basic use of these tools will get you further than doing nothing. No matter the size of your business, Google’s tools level the playing field for you.
Customer Reviews: The Power That Makes or Breaks Small Service Businesses
Customer reviews are arguably just as important as the quality of your service, and it’s no exaggeration to say that they can make or break your small service business. Why? Because they demonstrate your credibility, competence, and commitment.
Think of reviews as your digital word of mouth: They contain advice or warnings that potential customers read before doing business with you.
According to Dixa, 93% of customers read online reviews before making a purchase. It’s a defining moment – a transaction that’s waiting to be made or aborted.
Although SEO can be exhausting
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