Sam, an email marketing expert at XYZ Agency, sent an email campaign to a large number of Gmail addresses. Unfortunately, the delivery rate was close to zero. He was puzzled and frustrated. What went wrong? It turned out that many of the email addresses he sent were invalid or non-existent. Without verifying whether the addresses were real, his emails bounced and his campaign failed. If you want to avoid Sam's mistake, you should double-check addresses before hitting "send." Today we show you how to do it in 5 different ways.
Let's get to the heart of the matter: Why is it important to verify Gmail addresses? Gmail Home Page If you've ever sent an email and never received a response, it may be because you sent it to invalid or nonexistent addresses. Here's why you need to verify Gmail addresses: High bounce rates First of all, when you send emails to the wrong addresses, your bounce usa mobile numbers directory rate is skyrocketing. It’s like sending a letter to the wrong address: it comes back to haunt you. Read more: Why are Gmail emails bouncing? Low delivery rate A high bounce rate means your emails aren’t getting delivered to the people who actually want to read them. Your messages are getting lost in the digital void.
Damage to the sender's reputation Additionally, it disrupts your Sender Reputation . Think of it this way: If you keep sending bad emails, mail servers start thinking you're a spammer . When your reputation goes down, even your good emails can get flagged or sent straight to the spam folder. Nobody likes that. How to Verify the Authenticity of a Gmail Address: 5 Effective Strategies To avoid all this, you need to verify email addresses. Luckily for you, we have prepared 5 strategies to check if a Gmail address is real or not.