6.- Show yourself as you are

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Showing your business through your social networks helps a lot to reduce the degree of uncertainty that a potential client may have.

These small but effective actions will generate trust in your establishment or service, greatly serving to make your followers more predisposed to make a reservation or visit your facility.

7.- Increase your followers and you will increase your visibility and traffic to your website
Try to increase your followers on social media, but always do it wisely and without email database list "cheating", that is, without buying fans since they will not be of any use to you.

The first convictions against companies selling these fake profiles are already appearing .

By consistently increasing your followers, you will get more traffic to your website and more people will learn about your business.

You can do this through contests and/or giveaways, publishing regularly, interacting a lot on social media and following profiles that show interest in your topic.

In the #socialscene report you have an interesting study on " The major travel brands on social networks " with information about what they do and the number of followers they have.


Social media and tourism - Top online travel agencies
8.- Analyze the results of your social networks
Finally, having statistical data on how your social networks are working will help you a lot to optimize and improve key aspects to attract more customers through social networks.

To do this, you have tools available that can help you create a social media report to measure and analyze results.

And you, do you think that social media and tourism are good allies to attract clients in the sector?
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