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Humanizing your agency's image is an important task. The new market model demands increasingly humanized companies, and tourism is no different, so entrepreneurs, managers and, especially, marketing professionals need to understand this subject very well.

Having a humanized brand brings many ...

The tourism sector has suffered a major blow in recent years during the pandemic period, and as a consequence of this there has also been a decrease in the economic power of the population, directly impacting the number of packages sold by a travel agency .

But gradually society, as well as the ...

Cybersecurity has become a crucial aspect for the tourism industry, especially in an increasingly connected world. With the digitalization of tourism bookings and services, protecting customer data is essential. This article explores the best practices and technologies needed to ensure this security ...

Discover what a virtual office is and take advantage of the internet's facilities to make your company grow.
Otavio Hoffmann | 10/03/2022

Virtual Office: Everything You Need to Know
Are you interested in taking advantage of the internet to help your business grow? Start by understanding what a ...

Knowing how to cancel your State Registration is a way to ensure that your CNPJ remains regular even when activities change and to prevent you from spending unnecessary taxes.

This is because this registration is linked to the ICMS, Tax on Circulation of Goods and Services . As long as your ...

Knowing how to register with the commercial board is essential to ensure the legality of your company. This is the body responsible for registering, legalizing and supervising all companies in Brazil.

Since Hero specializes in facilitating the journey of individuals in the country, we have selected ...

This week we interviewed Daves Bernardes, founder of the Lioncash app, an important partner for the mobile sector of our network. Actionpay Brasil is investing more and more in mobile, and we intend to interview both advertisers and our partners for the mobile environment. Follow this small ...

In the business world, there are dates that stand out and represent a unique opportunity to increase your sales and connect with your customers in a special way. We will show you 6 strategies to increase your sales at Easter.

Easter is celebrated from March 24th to 31st, a time when people usually ...

Healthcare marketing management is crucial for companies in the sector to remain relevant in the market, attracting and retaining more patients.

Key takeaways from this article:
Marketing is a fundamental strategy for companies in the healthcare sector to remain relevant in the market and increase ...

If your company has a long sales process, sells high-value products and services, or deals with many decision makers during a negotiation, you need to know about the ABM strategy.

Key takeaways from this article:
The ABM strategy has more focus and greater capacity for prospecting personalization ...